Meet the IYKYK Eyeshadow Stick — rich pigment, effortless blendability, and 20-hour wear with a cooling sensation your lids will love.
Meet the IYKYK Eyeshadow Stick — rich pigment, effortless blendability, and 20-hour wear with a cooling sensation your lids will love.

ASH

CHAMPAGNE

PINK QUARTZ

ASH

CHAMPAGNE

PINK QUARTZ
Really surprised at the coverage and ease of application of this crayon liner. Deep rich green color in one swipe and absolutely NO drag on my eyelid!
Suzanne L.
Color glides on nicely and blends with the other colors. Long lasting coverage
Concetta M.
This eyeshadow stick is MARVELOUS!! The texture is so creamy & goes on oh so easy! And to mix/match with other colors in this brand, way too easy!!
Marsha W.
Love the eyeshadows. They go on smoothly and stay on with no problems. The colors are soft and natural looking. Easy to apply and lasts well.
Deborah W.
Super easy to use! Glides on smooth and easy to blend!
Kathryn V.
Really surprised at the coverage and ease of application of this crayon liner. Deep rich green color in one swipe and absolutely NO drag on my eyelid!
Suzanne L.
Color glides on nicely and blends with the other colors. Long lasting coverage
Concetta M.
This eyeshadow stick is MARVELOUS!! The texture is so creamy & goes on oh so easy! And to mix/match with other colors in this brand, way too easy!!
Marsha W.
Love the eyeshadows. They go on smoothly and stay on with no problems. The colors are soft and natural looking. Easy to apply and lasts well.
Deborah W.
Super easy to use! Glides on smooth and easy to blend!
Kathryn V.
01.
Glide it across your lid. Blend the edges with your fingertip or a brush — It sets in 30 seconds and it's done. The high-intensity micro-pigments mean one pass delivers real, visible color. Not a sheer wash you have to layer four times. Rich, intentional color from the first stroke.
01.
Glide it across your lid. Blend the edges with your fingertip or a brush — It sets in 30 seconds and it's done. The high-intensity micro-pigments mean one pass delivers real, visible color. Not a sheer wash you have to layer four times. Rich, intentional color from the first stroke.
02.
Most eyeshadows claim "all-day wear" and start creasing by lunch. The IYKYK Eyeshadow Stick uses a budge-proof, water-proof, transfer-proof formula that locks in from the moment it sets — and stays locked. Gym sessions, humid commutes, long shifts, a wedding with happy tears. It doesn't move.
02.
Most eyeshadows claim "all-day wear" and start creasing by lunch. The IYKYK Eyeshadow Stick uses a budge-proof, water-proof, transfer-proof formula that locks in from the moment it sets — and stays locked. Gym sessions, humid commutes, long shifts, a wedding with happy tears. It doesn't move.
03.
The formula behind the IYKYK stick isn't standard wax-and-pigment. It's CoolTouch Aqua-Fusion Technology is a hydrating formula that fuses 40% CoolTouch Water with high intensity, treated micro-pigments to give you intense, buildable color with a weightless feel and a cooling sensation the moment it touches your lid.
03.
The formula behind the IYKYK stick isn't standard wax-and-pigment. It's CoolTouch Aqua-Fusion Technology is a hydrating formula that fuses 40% CoolTouch Water with high intensity, treated micro-pigments to give you intense, buildable color with a weightless feel and a cooling sensation the moment it touches your lid.
Most eyeshadow sticks do one thing. The IYKYK does four. Use it as an all-over lid color, a precise liner, a highlighter, or a nose
contour — all with the same stick, depending on how you apply it.

Most eyeshadow sticks do one thing. The IYKYK does four. Use it as an all-over lid color, a precise liner, a highlighter, or a nose
contour — all with the same stick, depending on how you apply it.

CF
CRUELTY-FREE
PF
PARABEN-FREE
GF
GLUTEN-FREE
ALCOHOL-FREE
PFAS
PFAS-FREE
V
VEGAN
CF
CRUELTY-FREE
PF
PARABEN-FREE
GF
GLUTEN-FREE
ALCOHOL-FREE
PFAS
PFAS-FREE
V
VEGAN